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CONSUMER BEHAVIOR: BUILDING MARKETING STRATEGY

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Detail Information

Series Title

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Call Number

658.342 Haw c.C1

Publisher

Boston : McGarw-Hill , Ltd.., 1997

Collation

xxv 373 p., index; 28 cm.

Language

English

ISBN/ISSN

0256218951

Classification

658.342

Content Type

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Media Type

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Carrier Type

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Edition

7

Subject(s)

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Specific Detail Info

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